Business History Swatch Group Globalization PDF D3de610bb

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A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry PDF




by P. Donzé : A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry

ISBN : #1137389060 | Date : 2014-04-08

Description :

PDF-b8be6 | This book offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular, it tackles the issues of production restructuring, with the opening of subsidiaries in Asia, and the implementation of a new marketing strategy, characterized by the move towards luxury…. A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry


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[Pub.11Fnz] A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry PDF | by P. Donzé


A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry by by P. Donzé

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Watertight Marketing Delivering Long Term Results PDF 2a36ab18a

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Watertight Marketing: Delivering Long-Term Sales Results PDF




by Bryony Thomas : Watertight Marketing: Delivering Long-Term Sales Results

ISBN : #1908746343 | Date : 2013-01-31

Description :

PDF-5d6c7 | Most businesses are. they’ve got serious profit leaks. so when they run their marketing taps, revenue simply pours out of a leaky Bucket.Watertight Marketing is no ordinary marketing book. There’s no jargon. And it’s not about the latest over-hyped tactic. This is a book that tackles business fundamentals. It’s the book on marketing that makes all the others make sense.Following the process laid o… Watertight Marketing: Delivering Long-Term Sales Results


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[Pub.63bPD] Watertight Marketing: Delivering Long-Term Sales Results PDF | by Bryony Thomas


Watertight Marketing: Delivering Long-Term Sales Results by by Bryony Thomas

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Summary Marketing Warfare Review Analysis Ebook PDF 5b3a72af7

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Summary: Marketing Warfare: Review and Analysis of Ries and Trout’s Book PDF




by BusinessNews Publishing : Summary: Marketing Warfare: Review and Analysis of Ries and Trout’s Book

ISBN : # | Date : 2014-10-14

Description :

PDF-a2ab3 | The must-read summary of Al Ries and Jack Trout’s book: “Marketing Warfare: How Corporations Are Applying Military Strategies to Business”. This complete summary of the ideas from Al Ries and Jack Trout’s book “Marketing Warfare” shows how important it is for companies to stay ahead of their competitors in today’s overcrowded market. The authors explain how leaders can adopt military… Summary: Marketing Warfare: Review and Analysis of Ries and Trout’s Book


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[Pub.86EnQ] Summary: Marketing Warfare: Review and Analysis of Ries and Trout’s Book PDF | by BusinessNews Publishing


Summary: Marketing Warfare: Review and Analysis of Ries and Trout’s Book by by BusinessNews Publishing

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Winning Asia European Style Strategies PDF 1735d5ca1

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Winning in Asia, European Style: Market and Nonmarket Strategies for Success PDF




by V. Aggarwal : Winning in Asia, European Style: Market and Nonmarket Strategies for Success

ISBN : #0312239130 | Date : 2001-10-18

Description :

PDF-878a5 | Despite the regional currency crisis of 1997-1998, Asia-Pacific economies continue to be among the most attractive markets in the world. Although Japanese and American firms have invested heavily in the past decades, European firms are poised to take advantage of the post-Asian recovery, phenomenal Chinese growth rates, and deepening economic liberalization. This volume focuses on understanding th… Winning in Asia, European Style: Market and Nonmarket Strategies for Success


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[Pub.23lhA] Winning in Asia, European Style: Market and Nonmarket Strategies for Success PDF | by V. Aggarwal


Winning in Asia, European Style: Market and Nonmarket Strategies for Success by by V. Aggarwal

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Grocers Rise Supermarket Chains PDF Efe894fef

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The Grocers: The Rise and Rise of the Supermarket Chains PDF




by Geoffrey Randall : The Grocers: The Rise and Rise of the Supermarket Chains

ISBN : #0749461047 | Date : 2011-02-15

Description :

PDF-526ed | The Grocers is an authoritative history and analysis of the British supermarket industry, completely updated in this new edition. It describes the fiercely competitive struggle between the major players and analyses the successes and failures of well-known brands. It tells the continuous story of Britain’s undoubted winner, Tesco, who is dominant in its home market and increasingly successful in i… The Grocers: The Rise and Rise of the Supermarket Chains


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[Pub.33aSu] The Grocers: The Rise and Rise of the Supermarket Chains PDF | by Geoffrey Randall


The Grocers: The Rise and Rise of the Supermarket Chains by by Geoffrey Randall

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Crossing Chasm Marketing High Tech Mainstream PDF 3a3664a23

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Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers PDF




by Geoffrey A. Moore : Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

ISBN : #0066620023 | Date : 1999-07-07

Description :

PDF-421ef | Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It’s essential reading for anyone with a stake in the worl… Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers


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[Pub.47eXk] Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers PDF | by Geoffrey A. Moore


Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers by by Geoffrey A. Moore

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Mastering Your Sales Process Prospects PDF B4e0f2248

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Mastering Your Sales Process: How to Create a Winning Sales Process for You, Your Boss, and Your Prospects PDF




by David Masover : Mastering Your Sales Process: How to Create a Winning Sales Process for You, Your Boss, and Your Prospects

ISBN : #1439268959 | Date : 2010-02-04

Description :

PDF-42e09 | Get the tools and techniques you need to get the salesMastering Your Sales Process is not like other sales books.While many popular sales books are filled with stories, research and theories, Mastering Your Sales Process is full of tools, techniques and tactics.In other words, it is a “do this” kind of a book.”It is the first book I’ve read that exceeds Tom Hopkins ‘How to Master the Art of Sellin… Mastering Your Sales Process: How to Create a Winning Sales Process for You, Your Boss, and Your Prospects


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[Pub.83fcC] Mastering Your Sales Process: How to Create a Winning Sales Process for You, Your Boss, and Your Prospects PDF | by David Masover


Mastering Your Sales Process: How to Create a Winning Sales Process for You, Your Boss, and Your Prospects by by David Masover

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Ahead Game Marketing Guide Business PDF C23ed3c35

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Ahead of the Game: The Marketing Guide for Small Business PDF




by Lynn Moffat : Ahead of the Game: The Marketing Guide for Small Business

ISBN : #0077098390 | Date : 2001-09-01

Description :

PDF-c8098 | This volume looks at how small businesses can attract, win and keep customers. Based on the author’s work with a range of large and small businesses, it looks at advertising and selling and provides a complete guide to making your business successful. The guide features real life examples from international, national and large and small businesses…. Ahead of the Game: The Marketing Guide for Small Business


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[Pub.73wap] Ahead of the Game: The Marketing Guide for Small Business PDF | by Lynn Moffat


Ahead of the Game: The Marketing Guide for Small Business by by Lynn Moffat

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Sales Coaching Making Great Manager PDF Caf90e446

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Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach PDF




by Linda Richardson : Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach

ISBN : #0071603808 | Date : 2008-11-24

Description :

PDF-0fecf | Go from manager to coach–and motivate your staff to unprecedented success! Since the original publication of this classic guide, organizations have recognized that sales coaching is a sales manager’s most important role. Now, author Linda Richardson has completely updated and revised Sales Coaching to include the latest tools and techniques, as well as a refined sales coaching process for increa… Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach


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[Pub.91jiX] Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach PDF | by Linda Richardson


Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach by by Linda Richardson

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Customer Moat Loyalty Drives Profit PDF C1e256d3e

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Customer Moat: How Loyalty Drives Profit PDF




by Eddie Sung : Customer Moat: How Loyalty Drives Profit

ISBN : #0996919058 | Date : 2016-09-01

Description :

PDF-42488 | Awards: 2017 Gold Medal Winner – IPPY Book Awards in Business/Career/Sales 2017 Honorable Mention – Eric Hoffer Awards in Business2016 Finalist – Best Book Awards in Small Business & Entrepreneurship Reader Reviews: (4.8 star rating)”Hone in on what it means to go beyond ‘competitive advantage’.””A must read that is sure to become a go-to resource.””Insightful, easy-to-read, and thought provoking…. Customer Moat: How Loyalty Drives Profit


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[Pub.17JeI] Customer Moat: How Loyalty Drives Profit PDF | by Eddie Sung


Customer Moat: How Loyalty Drives Profit by by Eddie Sung

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